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Purposes & Features

Cookies, device or similar online identifiers (e.g. login-based identifiers, randomly assigned identifiers, network based identifiers) together with other information (e.g. browser type and information, language, screen size, supported technologies etc.) can be stored or read on your device to recognise it each time it connects to an app or to a website, for one or several of the purposes presented here.

  • Most purposes explained in this notice rely on the storage or accessing of information from your device when you use an app or visit a website. For example, a vendor or publisher might need to store a cookie on your device during your first visit on a website, to be able to recognise your device during your next visits (by accessing this cookie each time).

Advertising presented to you on this service can be based on limited data, such as the website or app you are using, your non-precise location, your device type or which content you are (or have been) interacting with (for example, to limit the number of times an ad is presented to you).

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Information about your activity on this service (such as forms you submit, content you look at) can be stored and combined with other information about you (for example, information from your previous activity on this service and other websites or apps) or similar users. This is then used to build or improve a profile about you (that might include possible interests and personal aspects). Your profile can be used (also later) to present advertising that appears more relevant based on your possible interests by this and other entities.

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Advertising presented to you on this service can be based on your advertising profiles, which can reflect your activity on this service or other websites or apps (like the forms you submit, content you look at), possible interests and personal aspects.

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  • A profile created for personalised advertising in relation to a person having searched for bike accessories on a website can be used to present the relevant advertisement for bike accessories on a mobile app of another organisation.

Information about your activity on this service (for instance, forms you submit, non-advertising content you look at) can be stored and combined with other information about you (such as your previous activity on this service or other websites or apps) or similar users. This is then used to build or improve a profile about you (which might for example include possible interests and personal aspects). Your profile can be used (also later) to present content that appears more relevant based on your possible interests, such as by adapting the order in which content is shown to you, so that it is even easier for you to find content that matches your interests.

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Content presented to you on this service can be based on your content personalisation profiles, which can reflect your activity on this or other services (for instance, the forms you submit, content you look at), possible interests and personal aspects. This can for example be used to adapt the order in which content is shown to you, so that it is even easier for you to find (non-advertising) content that matches your interests.

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Information regarding which content is presented to you and how you interact with it can be used to determine whether the (non-advertising) content e.g. reached its intended audience and matched your interests. For instance, whether you read an article, watch a video, listen to a podcast or look at a product description, how long you spent on this service and the web pages you visit etc. This is very helpful to understand the relevance of (non-advertising) content that is shown to you.

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Reports can be generated based on the combination of data sets (like user profiles, statistics, market research, analytics data) regarding your interactions and those of other users with advertising or (non-advertising) content to identify common characteristics (for instance, to determine which target audiences are more receptive to an ad campaign or to certain contents).

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  • An advertiser wants to better understand the type of audience interacting with its adverts. It calls upon a research institute to compare the characteristics of users who interacted with the ad with typical attributes of users of similar platforms, across different devices. This comparison reveals to the advertiser that its ad audience is mainly accessing the adverts through mobile devices and is likely in the 45-60 age range.

Information about your activity on this service, such as your interaction with ads or content, can be very helpful to improve products and services and to build new products and services based on user interactions, the type of audience, etc. This specific purpose does not include the development or improvement of user profiles and identifiers.

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Content presented to you on this service can be based on limited data, such as the website or app you are using, your non-precise location, your device type, or which content you are (or have been) interacting with (for example, to limit the number of times a video or an article is presented to you).

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Certain information (like an IP address or device capabilities) is used to ensure the technical compatibility of the content or advertising, and to facilitate the transmission of the content or ad to your device.

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The choices you make regarding the purposes and entities listed in this notice are saved and made available to those entities in the form of digital signals (such as a string of characters). This is necessary in order to enable both this service and those entities to respect such choices.

  • When you visit a website and are offered a choice between consenting to the use of profiles for personalised advertising or not consenting, the choice you make is saved and made available to advertising providers, so that advertising presented to you respects that choice.

Information about your activity on this service may be matched and combined with other information relating to you and originating from various sources (for instance your activity on a separate online service, your use of a loyalty card in-store, or your answers to a survey), in support of the purposes explained in this notice.

In support of the purposes explained in this notice, your device might be considered as likely linked to other devices that belong to you or your household (for instance because you are logged in to the same service on both your phone and your computer, or because you may use the same Internet connection on both devices).

Your device might be distinguished from other devices based on information it automatically sends when accessing the Internet (for instance, the IP address of your Internet connection or the type of browser you are using) in support of the purposes exposed in this notice.

With your acceptance, your precise location (within a radius of less than 500 metres) may be used in support of the purposes explained in this notice.

With your acceptance, certain characteristics specific to your device might be requested and used to distinguish it from other devices (such as the installed fonts or plugins, the resolution of your screen) in support of the purposes explained in this notice.

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Cleantotaal.nl

Het laatste nieuws voor de professionele schoonmaak

Nominaties Schoonmaker van het Jaar bekend

Nieuws

Verkiezing Schoonmaker van het jaar

De jury heeft de nominaties voor de Verkiezing Schoonmaker van het Jaar 2025 bekendgemaakt. Zes schoonmakers en vier schoonmaakteams uit onder meer de gezondheidszorg, het onderwijs, een onderzoeksinstituut, de media en retail zijn verrast met de nominaties.

De genomineerden vertegenwoordigen eigendiensten, klein schoonmaakbedrijven en midden- en grote schoonmaakbedrijven. Het organisatieteam, bestaande uit Esther van der Lelie, Gavin Raaijen, Petra de Bruin en Sander Haas, hebben de schoonmakers verrast met een oorkonde en taart.

Verkiezingsfeest

Verrassend, blij en emotioneel reageerden Amaal, Baukje, Chris, Esmee, Jolanda en Karim en de vier topteams. Zij voelen zich allen vereerd en ze staan op maandag 16 juni tijdens het verkiezingsfeest Samenwerkingop het podium van het Jungle Restaurant in Ouwehands Dierenpark in Rhenen.

Na de geanonimiseerde beoordeling van 97 aanmeldingen hebben de elf juryleden de afgelopen maand vele jurybezoeken afgelegd. Op basis van objectieve en subjectieve criteria, zoals vaardigheden, ergonomie en kennis van het vak, én op basis van persoonlijke aspecten en een impressie van de werkplek, koos de jury uit deze werkbezoeken de zes finalisten en vier finaleteams.

Titel

Op 16 juni wordt bekend wie de titel Schoonmaker van het Jaar 2025 én wie de titel Schoonmaakteam van het Jaar 2025 mag dragen. Tot deze bekendmaking krijgen de finalisten een eigentijdse opdracht van de jury, waarmee zij extra punten kunnen behalen: “Via socials gaan ze de uitdaging aan om zich van 23 mei tot 1 juni te presenteren met een 1-minuutfilmpje. Hoe meer bereik zij genereren, hoe beter het is voor finalisten en finaleteams, het vak én de branche.”

De finalisten Schoonmaker van het jaar 2025

  • Amaal Khalil-el Hednivan EW facility services
  • Baukje Nieland van Isala Kliniek
  • Chris Mulder van schoonmaakbedrijf Rein en Gaal
  • Esmee Horstman van Pro-Emmen
  • Jolanda de Heijer van SVP Schoonmaak
  • Karim Sabri van Effektief Groep

De finalist-teams Schoonmaker van het jaar 2025

  • Team Breedweer (werkt bij gemeente Leeuwarden)
  • Team Gom (werkt bij AH Distributiecentrum)
  • Team schoonmaakbedrijf Sanitize (werkt bij gemeente Hengelo)
  • Team Vebego Cleaning Service (werkt bij onderzoeksinstituut Amolf)

Tekst: van de redactie

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